Support and Training
An unexpected, life-affirming refuge within our busy modern world.
Moraya Urban Baths is an oasis — a communal gathering place to restore wellbeing through heat and water.
We are the first wellness franchise to make centuries-old communal bathhouse traditions modern and approachable for urban communities to regularly slow down, unplug, and relax.
If you want to build a business that’s both financially rewarding and a force for good...
Let’s get started.
For centuries, people have gathered together for connection, leisure, and restoration through heat and water. In many cultures, the bathhouse has always been a vital part of society: the Russian banya, Korean jimjilbang, Turkish hammam, and Japanese sento. All are accessible centers where communities gather to soak, steam, sauna, and cold plunge for personal and social wellness.
Moraya revives these beloved bathhouse traditions for today’s urban communities.
By being modern, accessible, inclusive and affordable, we create thriving community spaces for more people to slow down, unplug, relax, and recover from busy, everyday life.
We want franchisees who share our vision and values.
If this is you, let’s get started.
Moraya Partner Sites Get:
A model that works
Following a proven plan that’s already been tested and refined means no expensive and gruelling guesswork for you. We give our Franchise Partners the systems and resources you need to succeed while doing something meaningful.
A well-loved brand
Our guests rave about and return often for the true rest and recovery we provide in today’s nonstop world. From our design, communications, and vibe, to our fully integrated guiding principles, we’ve got a clear vision (and assets) to share.
We guarantee no more than one Moraya site per 50,000 to 100,000-population center. Even better, most cities won’t even have places like Moraya. Which will allow you to easily stand out in your community.
Our full support
Our team supports you with roadmaps, toolkits, guidance, training, marketing and business strategy and coaching from day one.
Our franchise fees are industry standard but what we give is well above and beyond.
Franchise Fee: $40,000
Royalty Fee: 5% of Gross Sales
Minimum Estimated Investment: $672,150 (includes franchise fee and location build-out)
This is your chance.
The world is moving fast. We’re busy, always plugged in, and constantly distracted.
We’re losing our natural capacity to be at ease, to appreciate the sweetness of life, and to have meaningful connections with people we love. What if your work could change that for people?
Now more than ever, we need places that help us slow down and stay genuinely connected to ourselves, each other, and what’s good in our lives.
Moraya is that place.
Let’s share it with your city.
Cori Martinez, Founder
Go to https://morayaurbanbaths.com/franchise/ and fill out an inquiry form. We’re looking forward to the possibilities.